/* =====================================================================
   FUNNELLAB · landing v3.1 "funnellab-reel"
   Gramática: rollo con láminas. El rollo lleva la emoción, las láminas
   llevan el dato. Cortes secos entre los dos, nunca fundidos.
   El engine (scrollcraft.css/js) no se toca.
   ===================================================================== */

/* ─────────────────────────── 1 · tokens ─────────────────────────── */
/* El acento es el azul de marca, muestreado del logo: #002050.
   Sobre el negro del rollo ese azul da 1.26:1, o sea que no se ve. Así
   que la página lleva el mismo tono en dos luminosidades, keyed al
   suelo, que es la excepción exacta que el piso de gusto concede a una
   página que corta entre claro y oscuro. Un solo tono, dos claridades. */
:root {
  --sc-canvas:     #05070A;
  --sc-surface:    #0F141A;
  --sc-ink:        #F2F5F4;
  --sc-ink-soft:   #A8B3B9;
  --sc-accent:     #4E93E8;   /* azul de marca, aclarado para fondo oscuro */
  --sc-accent-ink: #05070A;

  --sc-font-display: "Archivo", system-ui, sans-serif;
  --sc-font-text:    "Geist", system-ui, sans-serif;
  --sc-font-mono:    "Geist Mono", ui-monospace, monospace;

  --rail-h: 3rem;
  --rule: color-mix(in oklab, var(--sc-ink) 16%, transparent);
  --rule-soft: color-mix(in oklab, var(--sc-ink) 9%, transparent);
}

.ch--rollo {
  --sc-canvas: #05070A; --sc-surface: #0F141A;
  --sc-ink: #F2F5F4; --sc-ink-soft: #A8B3B9;
  --sc-accent: #4E93E8; --sc-accent-ink: #05070A;
  background: var(--sc-canvas); color: var(--sc-ink);
}
.ch--papel {
  --sc-canvas: #F1EFE9; --sc-surface: #FFFFFF;
  --sc-ink: #14181B; --sc-ink-soft: #55605F;
  --sc-accent: #002050; --sc-accent-ink: #FFFFFF;   /* el azul del logo, tal cual */
  background: var(--sc-canvas); color: var(--sc-ink);
}

html { background: #05070A; }
body { background: transparent; }

/* ───────────────────── 2 · piso tipográfico ─────────────────────── */
.ch { position: relative; }
.plate[data-sc-act="flow"] { padding-block: clamp(3.5rem, 7vw, 8rem); }
.wrap { width: min(100% - var(--sc-gutter) * 2, 74rem); margin-inline: auto; }

.display {
  font-family: var(--sc-font-display); font-weight: 700;
  letter-spacing: var(--sc-track-tight); line-height: var(--sc-leading-none);
  text-wrap: balance; margin: 0;
}
.display--lg { font-size: var(--sc-t-3xl); max-width: 18ch; }

.kicker {
  font-family: var(--sc-font-mono); font-size: var(--sc-t-xs);
  letter-spacing: var(--sc-track-wide); text-transform: uppercase;
  color: var(--sc-ink-soft); margin: 0 0 var(--sc-4);
}
.ch-head { margin-bottom: var(--sc-4); }
.ch-sub { font-size: var(--sc-t-base); line-height: var(--sc-leading-body); color: var(--sc-ink-soft); max-width: 54ch; margin: 0 0 var(--sc-7); text-wrap: pretty; }

.wordmark { font-family: var(--sc-font-display); font-weight: 800; letter-spacing: -0.03em; font-style: normal; }
.wordmark em { font-style: normal; color: var(--sc-accent); }

/* ──────────────── 3 · la intro: el embudo aterriza ──────────────── */
.intro {
  position: fixed; inset: 0; z-index: 200;
  background: #05070A; display: grid; place-items: center;
  transition: opacity 460ms var(--sc-ease-out);
}
.intro.fade { opacity: 0; }
.intro.done { display: none; }
/* mismas métricas que la marca del riel: la intro solo la escala y la
   traslada, así el aterrizaje cae al píxel */
.intro-mark {
  display: flex; align-items: center; gap: .45em;
  font-size: .95rem; color: #F2F5F4; white-space: nowrap;
  transform-origin: 0 0; will-change: transform;
}
.fl-mark { height: 1.7em; width: auto; display: block; overflow: visible; flex: none; }
.fl-out { fill: none; stroke: var(--sc-accent); stroke-width: 1.9; stroke-linejoin: round; stroke-linecap: round; }
.fl-liq { fill: var(--sc-accent); opacity: .9; }
.fl-b { fill: var(--sc-accent); }
/* en la intro el embudo se dibuja solo antes de que llegue el wordmark */
.intro .fl-out { stroke-dasharray: var(--flen, 130); stroke-dashoffset: var(--flen, 130); transition: stroke-dashoffset 720ms var(--sc-ease-out); }
.intro.draw .fl-out { stroke-dashoffset: 0; }
.intro .fl-liq, .intro .fl-b { opacity: 0; transition: opacity 420ms var(--sc-ease-out) 580ms; }
.intro.draw .fl-liq { opacity: .9; }
.intro.draw .fl-b { opacity: 1; }
.intro .wordmark { opacity: 0; transform: translateX(-.18em); transition: opacity 460ms var(--sc-ease-out) 640ms, transform 460ms var(--sc-ease-out) 640ms; }
.intro.draw .wordmark { opacity: 1; transform: none; }
.intro-mark .wordmark em { color: var(--sc-accent); }
.intro.fly .intro-mark { transition: transform 820ms cubic-bezier(0.62, 0, 0.2, 1); }
body.has-intro .rail-brand { opacity: 0; }
body.intro-done .rail-brand { opacity: 1; transition: opacity 260ms var(--sc-ease-out); }

/* ────────────────── 4 · el riel de bobina (nav) ─────────────────── */
.rail {
  position: fixed; z-index: var(--sc-z-chrome); inset: auto 0 0 0;
  height: var(--rail-h);
  display: flex; align-items: center; gap: var(--sc-5);
  padding-inline: var(--sc-gutter);
  background: color-mix(in oklab, #05070A 82%, transparent);
  backdrop-filter: blur(14px);
  border-top: 1px solid rgba(242,245,244,.14);
  font-family: var(--sc-font-mono); font-size: var(--sc-t-xs);
}
.rail-brand {
  display: flex; align-items: center; gap: .45em;
  font-size: .95rem; color: #F2F5F4; text-decoration: none; white-space: nowrap;
  font-family: var(--sc-font-display);
}

.rail-brand .wordmark em { color: var(--sc-accent); }

.rail-track { position: relative; flex: 1; height: 100%; display: flex; align-items: center; min-width: 0; }
.rail-track::before { content: ""; position: absolute; inset-inline: 0; top: 50%; height: 1px; background: rgba(242,245,244,.20); }
.rail-fill { position: absolute; left: 0; top: 50%; height: 1px; width: 100%; background: var(--sc-accent); transform-origin: 0 50%; transform: scaleX(var(--pg, 0)); }

.rail-mark {
  position: absolute; top: 50%; translate: -50% -50%;
  width: 26px; height: 26px; padding: 0; border: 0; background: none; cursor: pointer;
  display: grid; place-items: center;
}
.rail-mark i {
  width: 7px; height: 7px; border-radius: 1px; background: rgba(242,245,244,.34);
  transition: background var(--sc-d-fast) var(--sc-ease-out), transform var(--sc-d-fast) var(--sc-ease-out);
}
.rail-mark[data-seen="1"] i { background: rgba(242,245,244,.75); }
.rail-mark[data-now="1"] i { background: var(--sc-accent); transform: scale(1.5); }
@media (hover: hover) and (pointer: fine) { .rail-mark:hover i { background: var(--sc-accent); } }
.rail-mark span {
  position: absolute; bottom: calc(100% + 8px); left: 50%; translate: -50% 0;
  white-space: nowrap; padding: 4px 8px; border-radius: 3px;
  background: #0F141A; color: #F2F5F4; border: 1px solid rgba(242,245,244,.16);
  opacity: 0; pointer-events: none; transition: opacity var(--sc-d-fast) var(--sc-ease-out);
  font-size: var(--sc-t-xs); font-family: var(--sc-font-mono);
}
@media (hover: hover) and (pointer: fine) { .rail-mark:hover span { opacity: 1; } }
.rail-mark:focus-visible span { opacity: 1; }

.rail-cta {
  color: var(--sc-accent); text-decoration: underline; text-decoration-thickness: 2px;
  text-underline-offset: 5px; letter-spacing: var(--sc-track-wide);
  text-transform: uppercase; white-space: nowrap;
}

/* ─────── 5 · densidad y rótulos donde vive el texto del rollo ───── */
.ch--rollo .sc-scrim--lead {
  background: radial-gradient(122% 100% at 0% 100%,
    color-mix(in oklab, #05070A 92%, transparent) 0%,
    color-mix(in oklab, #05070A 80%, transparent) 32%,
    color-mix(in oklab, #05070A 44%, transparent) 52%,
    transparent 72%);
}
@media (max-width: 860px) {
  .ch--rollo .sc-scrim--lead {
    background: linear-gradient(to top,
      color-mix(in oklab, #05070A 94%, transparent) 0%,
      color-mix(in oklab, #05070A 82%, transparent) 42%,
      color-mix(in oklab, #05070A 34%, transparent) 66%,
      transparent 84%);
  }
}
/* Una lámina de rótulo por bloque, montada como hermana y dimensionada
   desde el JS de la página: es lo único que aguanta cuando el fotograma
   de debajo cambia bajo la mano del lector. Se mantiene ceñida al texto
   para que la película siga siendo lo que se ve. */
.reel-plate {
  position: absolute; z-index: 2; pointer-events: none; border-radius: 3px;
  background: color-mix(in oklab, #05070A 86%, transparent);
  backdrop-filter: blur(3px); -webkit-backdrop-filter: blur(3px);
}

/* ────────────────── 6 · el rollo: copy sobre película ───────────── */
.sc-copy { max-width: min(30rem, 46vw); }
.reel-h1 {
  margin: 0; font-family: var(--sc-font-display); font-weight: 700;
  font-size: var(--sc-t-2xl); line-height: 1.02; letter-spacing: -0.035em;
  color: #F2F5F4; max-width: 15ch; text-wrap: balance;
}
.reel-sub { margin: var(--sc-3) 0 0; font-size: var(--sc-t-sm); line-height: 1.5; color: #D6DEDD; max-width: 36ch; text-wrap: pretty; }
.reel-line {
  margin: 0; font-family: var(--sc-font-display); font-weight: 600;
  font-size: var(--sc-t-xl); line-height: 1.08; letter-spacing: -0.03em;
  color: #F2F5F4; max-width: 20ch; text-wrap: balance;
}
.reel-line--turn { color: var(--sc-accent); }

/* ── la capa anclada al fotograma: el JS la coloca exactamente sobre el
      rectángulo que el vídeo ocupa bajo object-fit: cover, y todo lo que
      va dentro se posiciona en porcentaje de ese rectángulo ── */
.frame-layer { position: absolute; z-index: 3; pointer-events: none; overflow: hidden; }

/* ─────────── 7 · R1 · la web bonita, dentro del rollo ───────────── */
[data-frame="r1"] .fig1 {
  position: absolute; left: 58%; top: 11%; width: 36%; margin: 0;
  opacity: var(--on, 0);
  transform: translate3d(0, calc((1 - var(--on, 0)) * 26px), 0);
}
.fig1-frame {
  border-radius: 6px; overflow: hidden; background: #14120F;
  box-shadow: 0 3px 6px rgba(0,0,0,.4), 0 30px 70px -22px rgba(0,0,0,.75);
  border: 1px solid rgba(239,233,223,.12);
}
.fig1-bar {
  display: flex; align-items: center; gap: 1rem; padding: .5rem .7rem;
  border-bottom: 1px solid rgba(239,233,223,.12);
  font-family: var(--sc-font-mono); font-size: .58rem; letter-spacing: .1em;
  text-transform: uppercase; color: #A2988A;
}
.fig1-bar b { font-family: var(--sc-font-display); font-weight: 800; letter-spacing: .14em; color: #EFE9DF; margin-right: auto; font-size: .68rem; }
.fig1-frame > img { display: block; width: 100%; height: auto; aspect-ratio: 16/9; object-fit: cover; }
.fig1-body { padding: .8rem .7rem 1rem; }
.fig1-h { margin: 0 0 .7rem; font-family: var(--sc-font-display); font-weight: 700; font-size: clamp(.8rem, 1.1vw, 1.05rem); letter-spacing: -0.03em; color: #EFE9DF; }
.fig1-btn { display: inline-block; background: #D19B5C; color: #16120C; font-weight: 600; font-size: .68rem; padding: .4rem .8rem; border-radius: 3px; }
/* el pie vive sobre película: lleva su propio fondo, porque las láminas
   de rótulo solo cubren los bloques de copy del engine */
.fig1 figcaption { margin-top: .5rem; display: inline-block; padding: .35rem .6rem; border-radius: 3px; background: color-mix(in oklab, #05070A 88%, transparent); font-family: var(--sc-font-mono); font-size: .58rem; line-height: 1.5; color: #C3CCD1; }
.fig1 figcaption b { color: #F2F5F4; letter-spacing: var(--sc-track-wide); }

/* ──────── 8 · R2 · los mensajes que salen de la laptop ──────────── */
.msg-stage { background: #05070A; }
.msg-stage .bed { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; }
[data-frame="r2"] .msgs { position: absolute; inset: 0; list-style: none; margin: 0; padding: 0; }
.msg {
  position: absolute; width: 27%; min-width: 12rem;
  padding: .7rem .85rem; border-radius: 5px;
  background: color-mix(in oklab, #05070A 88%, transparent);
  border: 1px solid rgba(242,245,244,.16);
  border-left: 2px solid var(--sc-accent);
  backdrop-filter: blur(4px); -webkit-backdrop-filter: blur(4px);
  box-shadow: 0 14px 34px -14px rgba(0,0,0,.8);
  opacity: var(--on, 0);
  transform: translate3d(calc(var(--dx, 0) * 1px), calc(var(--dy, 0) * 1px), 0) rotate(calc(var(--r, 0) * 1deg));
}
.msg-meta { display: flex; gap: .9rem; margin: 0 0 .3rem; font-family: var(--sc-font-mono); font-size: .6rem; letter-spacing: .1em; text-transform: uppercase; color: #A8B3B9; }
.msg-body { margin: 0; font-family: var(--sc-font-display); font-weight: 600; font-size: .95rem; line-height: 1.2; letter-spacing: -0.02em; color: #F2F5F4; }
.msg-state { margin: .35rem 0 0; font-family: var(--sc-font-mono); font-size: .6rem; letter-spacing: .06em; color: #A8B3B9; }
.msg-state b { color: #E8705A; font-weight: 500; }

/* ───────── 9 · R3 · EL PICO · el embudo sobre la toma real ──────── */
.peak .sc-stage { background: #05070A; }
/* el SVG entra en el mismo sistema de capas: el JS lo coloca sobre el
   rectángulo exacto que ocupa el vídeo, no sobre el stage */
.wiring { z-index: 3; overflow: visible; }
.wiring .w {
  stroke: var(--sc-accent); stroke-width: 2;
  stroke-dasharray: var(--len, 800);
  stroke-dashoffset: calc(var(--len, 800) * (1 - var(--wq, 0)));
  filter: drop-shadow(0 0 6px color-mix(in oklab, var(--sc-accent) 55%, transparent));
}
.wiring .pulse { stroke: #FFFFFF; stroke-width: 3.5; opacity: 0; filter: drop-shadow(0 0 7px color-mix(in oklab, var(--sc-accent) 85%, transparent)); }

/* el embudo del logo, dibujándose sobre la mesa */
.wiring .fn-line {
  stroke: var(--sc-accent); stroke-width: 2.4; stroke-linejoin: round; stroke-linecap: round;
  stroke-dasharray: var(--flen, 900);
  stroke-dashoffset: calc(var(--flen, 900) * (1 - var(--fq, 0)));
  filter: drop-shadow(0 0 9px color-mix(in oklab, var(--sc-accent) 60%, transparent));
}
.wiring .fn-fill { fill: color-mix(in oklab, var(--sc-accent) 22%, transparent); opacity: var(--ff, 0); }

.wiring .tag rect { fill: rgba(5,7,10,.82); stroke: var(--sc-accent); stroke-width: 1.25; }
.wiring .tag text { font-family: var(--sc-font-mono); font-size: 15px; letter-spacing: .14em; fill: #F2F5F4; text-anchor: middle; dominant-baseline: middle; }
.wiring .tag--out rect { fill: var(--sc-accent); stroke: var(--sc-accent); }
.wiring .tag--out text { fill: #05070A; font-weight: 500; }
.wiring .tag line { stroke: var(--sc-accent); stroke-width: 1.25; }

.peak-copy { z-index: 4; max-width: min(26rem, 40vw); }
.peak-brand { margin: 0; font-size: clamp(1.7rem, 3.4vw, 2.6rem); }
.peak-role { margin: .3rem 0 0; font-family: var(--sc-font-mono); font-size: var(--sc-t-xs); letter-spacing: .12em; text-transform: uppercase; color: var(--sc-ink-soft); }
.peak-claim { margin: var(--sc-4) 0 0; font-size: var(--sc-t-base); line-height: 1.45; color: #F2F5F4; max-width: 34ch; text-wrap: pretty; }

/* ────────── 10 · P1 · el pliego: qué recibes exactamente ─────────── */
.deliver-stage { display: grid; place-items: center; background: var(--sc-canvas); padding: clamp(2rem, 7svh, 4.5rem) var(--sc-gutter); }
.deliver { width: min(100%, 74rem); }
.deliver-head { margin-bottom: var(--sc-6); }
.deliver-list { list-style: none; margin: 0; padding: 0; display: grid; gap: 0; border-top: 1px solid var(--rule); }
@media (min-width: 900px) { .deliver-list { grid-template-columns: 1fr 1fr; column-gap: var(--sc-8); } }
.deliver-list li {
  display: grid; grid-template-columns: 2.6rem 1fr; gap: .2rem var(--sc-4);
  align-items: start; padding: var(--sc-5) 0;
  border-bottom: 1px solid var(--rule-soft);
  opacity: 0; transform: translate3d(0, 14px, 0);
}
.d-i {
  grid-row: 1 / span 3; grid-column: 1;
  width: 2.1rem; height: 2.1rem; display: block;
  fill: none; stroke: var(--sc-accent); stroke-width: 1.5;
  stroke-linecap: round; stroke-linejoin: round;
}
.deliver-list li.on { opacity: 1; transform: none; transition: opacity 420ms var(--sc-ease-out), transform 420ms var(--sc-ease-out); }
.d-n { grid-column: 2; font-family: var(--sc-font-mono); font-size: var(--sc-t-xs); letter-spacing: .16em; color: var(--sc-ink-soft); }
.deliver-list h3 { grid-column: 2; margin: .1rem 0 0; font-family: var(--sc-font-display); font-weight: 700; font-size: var(--sc-t-lg); letter-spacing: -0.028em; }
.deliver-list p { grid-column: 2; margin: var(--sc-2) 0 0; font-size: var(--sc-t-sm); line-height: 1.55; color: var(--sc-ink-soft); text-wrap: pretty; }

/* ───────────── 11 · P2 · el recorrido (figura pegajosa) ─────────── */
.journey { width: min(100% - var(--sc-gutter) * 2, 76rem); margin-inline: auto; display: grid; gap: var(--sc-5); align-items: start; }
@media (min-width: 1000px) { .journey { grid-template-columns: minmax(0, 27rem) minmax(0, 1fr); gap: var(--sc-7); } }
.jr-steps { list-style: none; margin: 0; padding: 0; }
.jr { position: relative; padding: var(--sc-6) 0 var(--sc-6) var(--sc-5); border-top: 1px solid var(--rule-soft); display: grid; grid-template-columns: 2.4rem minmax(0, 1fr); gap: 0 var(--sc-3); align-items: baseline; }
.jr::before { content: ""; position: absolute; left: 0; top: -1px; bottom: 0; width: 2px; background: var(--sc-accent); transform: scaleY(0); transform-origin: 50% 0; transition: transform 320ms var(--sc-ease-out); }
.jr.is-on::before { transform: scaleY(1); }
.jr-n { grid-row: 1 / span 2; font-family: var(--sc-font-mono); font-size: var(--sc-t-xs); letter-spacing: .16em; color: var(--sc-ink-soft); }
.jr.is-on .jr-n { color: var(--sc-accent); }
.jr h3 { margin: 0 0 var(--sc-2); font-family: var(--sc-font-display); font-weight: 700; font-size: var(--sc-t-lg); line-height: 1.1; letter-spacing: -0.028em; color: var(--sc-ink-soft); transition: color 320ms var(--sc-ease-out); text-wrap: balance; }
.jr.is-on h3 { color: var(--sc-ink); }
.jr p { grid-column: 2; margin: 0; font-size: var(--sc-t-sm); line-height: 1.5; color: var(--sc-ink-soft); max-width: 46ch; text-wrap: pretty; }

.jr-figure { position: sticky; top: clamp(3rem, 10vh, 6rem); }
.jr-frame { position: relative; aspect-ratio: 16/10; border-radius: var(--sc-r-md); overflow: hidden; background: var(--sc-surface); border: 1px solid var(--rule-soft); box-shadow: 0 2px 4px rgba(20,24,27,.08), 0 22px 48px -22px rgba(20,24,27,.30); }
.jrf { position: absolute; inset: 0; margin: 0; opacity: 0; transition: opacity 420ms var(--sc-ease-out); }
.jrf.is-on { opacity: 1; }
.jrf img { width: 100%; height: 100%; object-fit: cover; object-position: 50% 0; display: block; }
.jrf--card { background: #0E1216; display: grid; place-items: center; padding: clamp(1.5rem, 5%, 3rem); }
.jrf--card img { width: auto; height: auto; max-width: 100%; max-height: 100%; object-fit: contain; border-radius: 6px; box-shadow: 0 18px 40px -18px rgba(0,0,0,.7); }
.jrf figcaption { position: absolute; inset: auto 0 0 0; padding: 1.6rem 1rem .8rem; font-family: var(--sc-font-mono); font-size: var(--sc-t-xs); letter-spacing: .08em; color: #EEF1F0; background: linear-gradient(to top, rgba(10,13,16,.86), transparent); }
.jrf-type { position: absolute; inset: 0; display: grid; align-content: center; justify-items: start; gap: .8rem; padding: clamp(1.5rem, 5vw, 3rem); background: #101418; }
.jrf-type span { font-family: var(--sc-font-mono); font-size: var(--sc-t-xs); letter-spacing: .18em; text-transform: uppercase; color: #8D9AA2; }
.jrf-type b { font-family: var(--sc-font-display); font-weight: 700; font-size: clamp(1.4rem, 3.4vw, 2.4rem); letter-spacing: -0.03em; color: #EEF1F0; }
.jrf-type--web { background: #14120F; }
.jrf-type--web b { letter-spacing: .12em; }
.jr-note { margin: var(--sc-3) 0 0; font-family: var(--sc-font-mono); font-size: var(--sc-t-xs); color: var(--sc-ink-soft); }

/* ──────────────────── 12 · R4 · la señal ────────────────────────── */
.signal-stage { position: relative; height: 100svh; overflow: hidden; background: #05070A; }
.signal-stage .bed { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; opacity: .88; }
.signal-copy { max-width: min(38rem, 54vw); }
.signal-copy h2 { font-size: var(--sc-t-3xl); letter-spacing: -0.035em; line-height: 1; color: #F2F5F4; }

/* ───────── 13 · R5 · el fotograma final, sostenido ──────────────── */
.close-stage { background: #05070A; }
.close-frame { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; }
.close-stage::after {
  content: ""; position: absolute; inset: auto 0 0 0; height: 54%;
  background: linear-gradient(to top,
    color-mix(in oklab, #05070A 96%, transparent) 0%,
    color-mix(in oklab, #05070A 88%, transparent) 32%,
    color-mix(in oklab, #05070A 54%, transparent) 58%,
    transparent 100%);
  z-index: 2; pointer-events: none;
}
.close-copy { z-index: 3; max-width: min(34rem, 46vw); }
.close-stage .sc-scrim--lead {
  background: linear-gradient(to right,
    color-mix(in oklab, #05070A 96%, transparent) 0%,
    color-mix(in oklab, #05070A 92%, transparent) 22%,
    color-mix(in oklab, #05070A 70%, transparent) 36%,
    color-mix(in oklab, #05070A 26%, transparent) 50%,
    transparent 64%);
}
.close-copy h2 { margin: var(--sc-3) 0 0; max-width: 15ch; font-size: var(--sc-t-2xl); }
.close-run { margin: var(--sc-5) 0 0; font-size: var(--sc-t-base); line-height: 1.6; color: #DCE3E2; max-width: 32ch; }
.close-run a { color: var(--sc-accent); text-decoration: underline; text-underline-offset: 4px; }
.close-cta {
  display: inline-block; margin-top: var(--sc-5);
  background: var(--sc-accent); color: #FFFFFF;
  font-family: var(--sc-font-display); font-weight: 700; font-size: var(--sc-t-base);
  letter-spacing: -0.01em; padding: .8rem 1.7rem; border-radius: var(--sc-r-sm);
  text-decoration: none;
  transition: filter var(--sc-d-fast) var(--sc-ease-out), transform var(--sc-d-fast) var(--sc-ease-out);
}
@media (hover: hover) and (pointer: fine) { .close-cta:hover { filter: brightness(1.1); } }
.close-cta:active { transform: translateY(1px); }

.imprint {
  margin-top: var(--sc-6); padding-top: var(--sc-4);
  border-top: 1px solid rgba(242,245,244,.16);
  display: grid; gap: var(--sc-2);
  font-family: var(--sc-font-mono); font-size: var(--sc-t-xs); color: #A8B3B9;
}
.imprint p { margin: 0; }
.imprint nav { display: flex; gap: var(--sc-5); flex-wrap: wrap; }
.imprint a { color: #A8B3B9; text-decoration: underline; text-underline-offset: 4px; }
.imprint a:hover { color: #F2F5F4; }
.imprint-fig { max-width: 62ch; line-height: 1.55; }

/* ─────────────────────── 14 · superficies ───────────────────────── */
::selection { background: var(--sc-accent); color: #FFFFFF; }
a:focus-visible, button:focus-visible, [tabindex]:focus-visible { outline: 2px solid var(--sc-accent); outline-offset: 3px; border-radius: 2px; }

/* ──────────────────────── 15 · teléfono ─────────────────────────── */
@media (max-width: 900px) {
  :root { --rail-h: 2.75rem; }
  .rail-brand { font-size: .8rem; }
  .sc-copy { max-width: none; }
  .reel-h1 { font-size: var(--sc-t-xl); }
  .reel-line { font-size: var(--sc-t-lg); }
  .display--lg { font-size: var(--sc-t-2xl); }
  .signal-copy { max-width: none; }
  .signal-copy h2 { font-size: var(--sc-t-2xl); }
  .peak-copy { max-width: none; }
  .peak-claim { font-size: var(--sc-t-sm); }
  .close-copy { max-width: none; }
  .close-copy h2 { font-size: var(--sc-t-xl); }
  .imprint { font-size: .66rem; gap: 4px; margin-top: var(--sc-5); padding-top: var(--sc-3); }
  .imprint-fig { display: none; }
  .jr-figure { order: -1; position: sticky; top: var(--sc-3); z-index: 2; background: var(--sc-canvas); padding-bottom: var(--sc-3); border-bottom: 1px solid var(--rule); }
  .deliver-list li { padding: var(--sc-3) 0; }
  /* en vertical la lámina de ANDINA se ancla a la pantalla, no al
     fotograma: con object-fit: cover el fotograma mide 1500 px de ancho y
     el 6% caía fuera del borde izquierdo */
  [data-frame="r1"] { left: 0 !important; top: 0 !important; width: 100% !important; height: 100% !important; }
  [data-frame="r1"] .fig1 { left: 8%; top: 7%; width: 84%; }
  .fig1 figcaption { font-size: .62rem; }

  /* la película de los dos actos con capa encima va con caja negra: en
     vertical el recorte dejaría fuera el celular y la laptop del pico */
  /* los dos actos con capa encima se posicionan desde el JS */
  .wiring .tag--big text { font-size: 21px; letter-spacing: .11em; }
  .wiring .tag--big rect { stroke-width: 2.6; }
  .wiring .tag--big line { stroke-width: 2.6; }
  .wiring .w { stroke-width: 3.4; }
  .wiring .fn-line { stroke-width: 3.8; }
  .wiring .pulse { stroke-width: 5.5; }

  /* las tarjetas se apilan debajo de la película, no encima */
  /* la película arriba, las tarjetas debajo: sin solaparse */
  [data-frame="r2"] { position: absolute !important; inset: 32svh 0 auto 0 !important; width: auto !important; height: auto !important; max-width: none !important; max-height: none !important; }
  [data-frame="r2"] .msgs { position: static; display: grid; gap: .45rem; padding: 0 var(--sc-gutter); }
  .msg { position: static; width: auto; min-width: 0; }
  .msg-body { font-size: .84rem; }
}
@media (max-width: 520px) { .rail-mark span { display: none; } }

/* ─────────────────── 16 · movimiento reducido ───────────────────── */
@media (prefers-reduced-motion: reduce) {
  .intro { display: none; }
  .wiring .w, .wiring .fn-line { stroke-dashoffset: 0 !important; }
  .wiring .fn-fill { opacity: .5; }
  .wiring .tag { opacity: 1 !important; }
  .deliver-list li { opacity: 1; transform: none; }
  .rail-fill { transform: scaleX(1); }
  .signal-stage .bed, .msg-stage .bed { display: none; }
  [data-frame="r1"] .fig1 { opacity: 1; transform: none; }
  .msg { opacity: 1; transform: none; position: relative; width: auto; margin-bottom: .5rem; }
  [data-frame="r2"] .msgs { position: absolute; inset: auto 0 12% 0; display: grid; gap: .5rem; }
}

/* ═════════════ 17 · v4 · las cuatro maneras y los casos ═══════════ */

/* Fig.1 ahora es un taller moderno: la lámina demo enfría su paleta */
.fig1-frame { background: #0E1114; border-color: rgba(226,236,244,.12); }
.fig1-bar { color: #93A3AE; border-bottom-color: rgba(226,236,244,.12); }
.fig1-bar b { color: #EDF2F5; }
.fig1-h { color: #EDF2F5; }
.fig1-btn { background: #3D8BFF; color: #071120; }

/* E4 · las cuatro maneras — lámina de flujo; los cuadros se cuadran solos:
   grid-auto-rows 1fr iguala las alturas y el link ancla al fondo de cada uno */
.ways-head { margin-bottom: var(--sc-6); }
.ways-list { list-style: none; margin: 0; padding: 0; display: grid; gap: var(--sc-4); grid-auto-rows: 1fr; }
@media (min-width: 900px) { .ways-list { grid-template-columns: 1fr 1fr; } }
.ways-list li { display: grid; }
.ways-list a {
  display: grid; grid-template-columns: 2.6rem 1fr; grid-template-rows: auto auto 1fr auto;
  gap: .15rem var(--sc-4);
  align-items: start; padding: var(--sc-5); height: 100%; box-sizing: border-box;
  border: 1px solid var(--rule); border-radius: var(--sc-r-md);
  background: var(--sc-surface); text-decoration: none; color: inherit;
  transition: border-color var(--sc-d-fast) var(--sc-ease-out), transform var(--sc-d-fast) var(--sc-ease-out);
}
@media (hover: hover) and (pointer: fine) {
  .ways-list a:hover { border-color: var(--sc-accent); transform: translateY(-2px); }
  .ways-list a:hover .way-go { color: var(--sc-accent); }
}
.way-n { grid-row: 1 / span 4; font-family: var(--sc-font-mono); font-size: var(--sc-t-xs); letter-spacing: .16em; color: var(--sc-accent); }
.ways-list h3 { grid-column: 2; margin: 0; font-family: var(--sc-font-display); font-weight: 700; font-size: var(--sc-t-lg); letter-spacing: -0.028em; }
.ways-list p { grid-column: 2; margin: var(--sc-2) 0 0; font-size: var(--sc-t-sm); line-height: 1.5; text-wrap: pretty; }
.ways-list .way-who { color: var(--sc-ink-soft); }
.way-go { grid-column: 2; align-self: end; margin-top: var(--sc-4); font-family: var(--sc-font-mono); font-size: var(--sc-t-xs); letter-spacing: .1em; text-transform: uppercase; color: var(--sc-ink-soft); transition: color var(--sc-d-fast) var(--sc-ease-out); }
.ways-note { margin: var(--sc-6) 0 0; font-size: var(--sc-t-sm); color: var(--sc-ink-soft); }
.ways-note a { color: var(--sc-accent); text-decoration: underline; text-underline-offset: 4px; }

/* E6/E7 · los casos */
.case .kicker { color: var(--sc-accent); }
.case--dark { background: #05070A; }
.case-wrap { position: relative; }
.case-cols { display: grid; gap: var(--sc-4); margin-top: var(--sc-5); max-width: 66rem; }
@media (min-width: 900px) { .case-cols { grid-template-columns: 1fr 1fr; gap: var(--sc-7); } }
.case-cols p { margin: 0; font-size: var(--sc-t-base); line-height: 1.6; color: var(--sc-ink-soft); text-wrap: pretty; }
.case-cols b { color: var(--sc-ink); font-weight: 600; }
.case-stats { display: grid; gap: var(--sc-4); margin-top: var(--sc-6); padding-top: var(--sc-2); border-top: 1px solid var(--rule); max-width: 66rem; }
@media (min-width: 760px) { .case-stats { grid-template-columns: repeat(3, 1fr); } }
.case-stats div { display: grid; gap: .3rem; padding-top: var(--sc-3); align-content: start; }
.case-stats b { font-family: var(--sc-font-display); font-weight: 800; font-size: var(--sc-t-2xl); letter-spacing: -0.03em; line-height: 1; color: var(--sc-ink); }
.case--dark .case-stats b { color: var(--sc-accent); }
.case-stats span { font-family: var(--sc-font-mono); font-size: var(--sc-t-xs); letter-spacing: .04em; line-height: 1.5; color: var(--sc-ink-soft); max-width: 30ch; }
.case-note { margin: var(--sc-6) 0 0; font-family: var(--sc-font-mono); font-size: var(--sc-t-xs); color: var(--sc-ink-soft); }
.case-close { margin-top: var(--sc-6); display: grid; gap: var(--sc-5); justify-items: start; }
.case-close .reel-line { max-width: 26ch; }
.case-line { margin: 0; font-family: var(--sc-font-display); font-weight: 600; font-size: var(--sc-t-xl); letter-spacing: -0.03em; line-height: 1.1; max-width: 24ch; color: var(--sc-ink); text-wrap: balance; }

/* E7 · las etapas del método, como fichas de archivo */
.nexus-steps { list-style: none; margin: var(--sc-6) 0 0; padding: 0; display: flex; flex-wrap: wrap; gap: .5rem; counter-reset: nx; }
.nexus-steps li {
  counter-increment: nx;
  font-family: var(--sc-font-mono); font-size: var(--sc-t-xs); letter-spacing: .08em; text-transform: uppercase;
  padding: .45rem .75rem; border: 1px solid var(--rule); border-radius: 999px; color: var(--sc-ink-soft);
  background: var(--sc-surface);
}
.nexus-steps li::before { content: counter(nx, decimal-leading-zero) " · "; color: var(--sc-accent); }

/* E8 · ejecución */
.svcs-list { list-style: none; margin: var(--sc-6) 0 0; padding: 0; display: grid; gap: 0; border-top: 1px solid var(--rule); max-width: 60rem; }
@media (min-width: 760px) { .svcs-list { grid-template-columns: 1fr 1fr; column-gap: var(--sc-8); } }
.svcs-list li { padding: var(--sc-4) 0; border-bottom: 1px solid var(--rule-soft); font-family: var(--sc-font-display); font-weight: 600; font-size: var(--sc-t-lg); letter-spacing: -0.02em; }
.svcs-close { margin: var(--sc-6) 0 0; font-size: var(--sc-t-base); color: var(--sc-ink-soft); }
.svcs-close a { color: var(--sc-accent); text-decoration: underline; text-underline-offset: 4px; }

/* CTA de lámina — un solo embudo: al diagnóstico */
.plate-cta {
  display: inline-block; background: var(--sc-accent); color: var(--sc-accent-ink);
  font-family: var(--sc-font-display); font-weight: 700; font-size: var(--sc-t-sm);
  letter-spacing: -0.01em; padding: .72rem 1.4rem; border-radius: var(--sc-r-sm);
  text-decoration: none;
  transition: filter var(--sc-d-fast) var(--sc-ease-out), transform var(--sc-d-fast) var(--sc-ease-out);
}
@media (hover: hover) and (pointer: fine) { .plate-cta:hover { filter: brightness(1.15); } }
.plate-cta:active { transform: translateY(1px); }
.plate-cta-row { margin-top: var(--sc-7); }
.close-alt { margin: var(--sc-4) 0 0; font-size: var(--sc-t-sm); color: #DCE3E2; }
.close-alt a { color: var(--sc-accent); text-decoration: underline; text-underline-offset: 4px; }

/* teléfono */
@media (max-width: 900px) {
  .ways-list a { padding: var(--sc-4); }
  .case-close .reel-line { font-size: var(--sc-t-lg); }
  .case-stats b { font-size: var(--sc-t-xl); }
  .svcs-list li { font-size: var(--sc-t-base); padding: var(--sc-3) 0; }
}

/* ═════ 18 · v4 · la portada respira ═════
   El hero nunca se queda quieto: una deriva lenta y permanente sobre el
   metraje (y sobre el poster cuando el video aún no cargó). Es sutil bajo
   el scrub y visible en reposo — engancha sin pelear con el engine. */
#p1 [data-sc-stage] video,
#p1 .sc-stage__poster {
  animation: heroDrift 18s ease-in-out infinite alternate;
  will-change: transform;
}
@keyframes heroDrift {
  from { transform: scale(1.03) translate3d(0, 0, 0); }
  to   { transform: scale(1.10) translate3d(-1.2%, -0.9%, 0); }
}

/* el cue de scroll: visible en reposo, se apaga al primer empujón */
.scroll-cue {
  position: absolute; z-index: 5; left: 50%; bottom: calc(var(--rail-h) + 1.4rem);
  translate: -50% 0; display: grid; justify-items: center; gap: .5rem;
  font-family: var(--sc-font-mono); font-size: var(--sc-t-xs);
  letter-spacing: .18em; text-transform: uppercase; color: #DCE3E2;
  opacity: 1; transition: opacity 500ms var(--sc-ease-out); pointer-events: none;
}
.scroll-cue i {
  width: 1px; height: 30px; background: linear-gradient(to bottom, transparent, var(--sc-accent));
  animation: cueDrop 1.6s ease-in-out infinite;
}
@keyframes cueDrop {
  0% { transform: translateY(-6px); opacity: 0; }
  35% { opacity: 1; }
  100% { transform: translateY(8px); opacity: 0; }
}
.scroll-cue.off { opacity: 0; }

/* movimiento reducido */
@media (prefers-reduced-motion: reduce) {
  #p1 [data-sc-stage] video, #p1 .sc-stage__poster { animation: none; }
  .scroll-cue i { animation: none; }
}

/* ═════════════ 19 · v5 · "La noche que vende" ═════════════ */

/* ACTO 0 · el sello */
.sello-stage { display: grid; place-items: center; background: #05070A; }
.sello-copy { text-align: center; display: grid; justify-items: center; gap: var(--sc-4); }
.fl-mark--sello { height: clamp(4rem, 9vh, 6rem); }
.sello-name { margin: 0; font-size: clamp(2.6rem, 7vw, 5rem); line-height: 1; }
.sello-name .wordmark { letter-spacing: -0.04em; }
.sello-role { margin: 0; font-family: var(--sc-font-mono); font-size: var(--sc-t-sm); letter-spacing: .16em; text-transform: uppercase; color: var(--sc-ink-soft); }

/* ACTO 0 · la cartilla */
.cartilla-stage { display: grid; place-items: center; background: #05070A; padding: 0 var(--sc-gutter); }
.cartilla-box { width: min(100%, 46rem); }
.cartilla { list-style: none; margin: 0; padding: 0; display: grid; }
.cartilla li {
  display: grid; grid-template-columns: 3rem 1fr; gap: var(--sc-4);
  align-items: baseline; padding: var(--sc-5) 0; border-top: 1px solid var(--rule);
  font-family: var(--sc-font-display); font-weight: 700;
  font-size: var(--sc-t-lg); letter-spacing: -0.025em; line-height: 1.3;
  text-wrap: pretty;
}
.cartilla li b { font-family: var(--sc-font-mono); font-weight: 500; font-size: var(--sc-t-xs); letter-spacing: .16em; color: var(--sc-ink-soft); }
.cartilla li.is-accent span { color: var(--sc-accent); }

/* ACTO 0 · el título de la película */
.titulo-stage { display: grid; place-items: center; background: #000; text-align: center; padding: 0 var(--sc-gutter); }
.titulo-lead { position: absolute; margin: 0; font-family: var(--sc-font-display); font-weight: 600; font-size: var(--sc-t-xl); letter-spacing: -0.03em; color: #F2F5F4; max-width: 22ch; text-wrap: balance; }
.titulo-card { display: grid; gap: var(--sc-3); justify-items: center; }
.titulo-pre { margin: 0; font-family: var(--sc-font-mono); font-size: var(--sc-t-xs); letter-spacing: .3em; text-transform: uppercase; color: var(--sc-ink-soft); }
.titulo-film { margin: 0; font-family: var(--sc-font-display); font-weight: 800; font-size: clamp(2.4rem, 7.5vw, 5.4rem); line-height: 1; letter-spacing: -0.02em; text-transform: uppercase; color: #F2F5F4; text-wrap: balance; }
.titulo-meta { margin: 0; font-family: var(--sc-font-mono); font-size: var(--sc-t-sm); letter-spacing: .24em; color: var(--sc-accent); }

/* Letterbox: las barras de cine en los rollos */
.letterbox::before, .letterbox::after {
  content: ""; position: absolute; left: 0; right: 0;
  height: clamp(24px, 5.5svh, 60px); background: #000;
  z-index: 4; pointer-events: none;
}
.letterbox::before { top: 0; }
.letterbox::after { bottom: 0; }
.letterbox .sc-copy { z-index: 5; }
.letterbox .scroll-cue { z-index: 5; }

/* P4 · el dinero: ventas cayendo sobre la ciudad */
.dinero .sales { position: absolute; z-index: 4; right: 6%; top: 14%; width: min(24rem, 84vw); display: grid; gap: var(--sc-4); }
.sale {
  padding: .85rem 1rem; border-radius: 6px;
  background: color-mix(in oklab, #05070A 86%, transparent);
  border: 1px solid rgba(242,245,244,.16); border-left: 2px solid var(--sc-accent);
  backdrop-filter: blur(4px); -webkit-backdrop-filter: blur(4px);
  box-shadow: 0 14px 34px -14px rgba(0,0,0,.8);
  animation: saleFloat 7s ease-in-out infinite alternate;
}
.sale:nth-child(2) { animation-delay: -2.4s; }
.sale:nth-child(3) { animation-delay: -4.8s; }
@keyframes saleFloat { from { transform: translateY(0); } to { transform: translateY(-10px); } }
.sale-meta { display: flex; justify-content: space-between; gap: .9rem; margin: 0 0 .3rem; font-family: var(--sc-font-mono); font-size: .62rem; letter-spacing: .1em; text-transform: uppercase; color: #A8B3B9; }
.sale--won { border-left-width: 3px; }
.sale--won .sale-meta span:first-child { color: var(--sc-accent); }
.sale-amt { margin: 0; font-family: var(--sc-font-display); font-weight: 800; font-size: 2rem; line-height: 1; letter-spacing: -0.03em; color: #F2F5F4; }
.sale-body { margin: 0; font-family: var(--sc-font-display); font-weight: 600; font-size: .95rem; color: #F2F5F4; }

/* teléfono */
@media (max-width: 900px) {
  .dinero .sales { right: var(--sc-gutter); left: var(--sc-gutter); top: 10%; width: auto; }
  .cartilla li { font-size: var(--sc-t-base); padding: var(--sc-4) 0; }
  .titulo-film { font-size: clamp(2rem, 11vw, 3.2rem); }
  .letterbox::before, .letterbox::after { height: clamp(16px, 4svh, 36px); }
}

/* movimiento reducido */
@media (prefers-reduced-motion: reduce) {
  .sale { animation: none; }
}

/* ═════════════ 20 · v6 · "Basada en un caso real" ═════════════
   La película es la misma; lo que cambia es el guion: la historia se queda
   en el taller (el cliente, disfrazado) y las capturas son de SU sistema.
   Tres piezas nuevas: la línea del título, la lámina del caso y el cuerpo
   de las tarjetas de la noche. Todo lo demás reutiliza lo que ya había. */

/* el título: la línea de "basada en un caso real", debajo del reloj */
.titulo-based { margin: var(--sc-2) 0 0; font-family: var(--sc-font-mono); font-size: var(--sc-t-xs); letter-spacing: .26em; text-transform: uppercase; color: var(--sc-ink-soft); }

/* la noche: las tarjetas ya no son solo montos — dicen qué registró el sistema */
.sale-amt + .sale-body { margin-top: .4rem; font-size: .84rem; font-weight: 500; color: #D6DEDD; }

/* la lámina del caso: antes / después con un rótulo por columna */
.case-wrap .kicker { color: var(--sc-accent); }
.case-wrap .display--lg { max-width: 26ch; font-size: var(--sc-t-2xl); }
.case-cols { margin-top: var(--sc-6); }
.case-tag { display: block; margin-bottom: .55rem; font-family: var(--sc-font-mono); font-weight: 500; font-size: var(--sc-t-xs); letter-spacing: .18em; text-transform: uppercase; color: var(--sc-accent); }
.case-stats { border-top-color: var(--rule); }
.case-stats b { color: var(--sc-ink); }
.case--dark .case-stats b { color: var(--sc-accent); }

/* la figura de la ficha 360 va sobre fondo oscuro, como un documento */
.jrf--card { background: #0E1216; }

/* los productos: reusa las tarjetas de "las cuatro maneras" (§17) — sin precios.
   El OS va a lo ancho, como pieza destacada; los otros cuatro en dos columnas. */
.ways .ways-head .kicker { color: var(--sc-accent); }
.ways .ways-head .ch-sub { margin-top: var(--sc-4); }
.ways .ways-list { margin-top: var(--sc-6); }
.ways .ways-list a { grid-template-rows: auto auto auto 1fr auto; }
.ways .ways-list h3 { color: var(--sc-ink); }
.ways .ways-list p { color: var(--sc-ink-soft); }
@media (min-width: 900px) {
  .ways .way--featured { grid-column: 1 / -1; }
  .ways .way--featured a { border-color: color-mix(in oklab, var(--sc-accent) 55%, var(--rule)); }
  .ways .way--featured p:not(.way-who) { max-width: 62ch; }
}
.ways .way--featured h3 { color: var(--sc-accent); }
.ways .ways-note { max-width: 54ch; line-height: 1.55; }

@media (max-width: 900px) {
  .titulo-based { letter-spacing: .18em; }
  .case-cols { margin-top: var(--sc-5); }
}